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HOW MUCH DOES IT COST TO HIRE A SOCIAL MEDIA MANAGER?

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HOW MUCH DOES IT COST TO HIRE A SOCIAL MEDIA MANAGER?

Learn Social Media Marketing

It is always a good idea to hire a social media professional for your business. This way you can easily kick start a new product or almost any business venture and reach wider audience. The average time for which a social media campaign runs varies from 1- 6 months, which includes everything from marketing strategy to writing about services and products. can also include other variants like graphic design, social sharing, social ads and also attracting large influencers.

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Everyone gets confused at times and especially with so much diverse options, it is hard to decide which services your business needs. It is better to speak to the social media freelancer, and understand what impact they can have on your business and what they have to offer.

FIVE THINGS TO CONSIDER WHEN BUDGETING FOR A SOCIAL MEDIA SPECIALIST

1. Does the project involve existing social media accounts or setting up new channels?

You got to understand that there is a lot of work right from setting up the initial setup of social media channels to branding them. They need to prepare the taglines, and initial content and it is really difficult to generate followers as an unknown brand.  That’s why the cost is higher in the beginning as the social management has to run paid and organic campaigns. On the other hand, established accounts just need a graphical change and moving straight to content.

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2. How many social media profiles will they manage?

More and more business is moving towards adapting Facebook and Instagram to get benefit from these channels. They are covering up every aspect of social media from Pinterest, LinkedIn and YouTube. You can expect the costs by $300-$2,000 per month for small businesses, and up to $5,000 per channel for enterprise ventures and additional cost per channel. These charges vary for eCommerce sites like Amazon and review website like Google+ and much more.

3. Are you planning to target influencers?

You know with social media marketing you can easily attract influencers and start complementary business to your channel. If they share you with your own followers it would definitely lead to tens of thousands of potential customers. These strategies can help you build opportunities to engage users and raise your social media budget.

4. Will the social media professional handle customer service?

You should be ready with some angry and unhappy customers as they often turn to social media in order to vent their frustrations. These bad experiences can really tarnish the reputation that’s why you need customer services to turn these into positive outcomes. Social media experts make use of special tools to track down company mentions in real time. This means that you can frame and modulate the budget to begin the project.

5. How will social media content be created?

You need to update the content social media channels on a regular basis. The content can vary from blogging, photos, video, and even the GIFs. The main motive behind social media marketing is to keep your audiences hooked and not let them forget about you. The content creation and its frequency will be monitored by the editorial or by the social media contractor or the client. Just check with the marketer about the content generation charges and plan your budget accordingly.

 

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